|
You Can Still Make Money...
“What if I don’t have what it takes to create my own
product? What if I can’t source for other people’s
product to sell?”
“Can I still make my money from the Internet?”
I heard you and the answer is a resounding YES. You can
still have a business online even if you have NO
products to sell. No one should question this
possibility since people are doing this everyday.
“But how do they do that?” you wonder. In the last
chapter, you have found that the 10 steps have a lot to
do with setting up a product-selling-orientated
business. In this chapter, you will find out how people
can still make their money even without selling a
product.
The concept
Imagine you own your daily newspaper. How do you earn a
lot of money from it? Selling them to your readers for a
dollar or less each isn’t going to profit you. So how
are you going to profit from selling your daily
newspaper?
Selling advertisement spaces in your content? Precisely!
Congratulate yourself if you’ve guessed the answer
correctly. Give yourself a knock on the head if you have
not! Okay, I was joking about that one but you can’t be
serious ALL the time, can you? Anyway, we’ll move on
with the subject.
Quite simply, the more people read your newspaper, the
more money you can charge for your advertisements.
The concept works the same for Internet Business.
However, when you operate an Internet Business, you have
the following advantages that you won’t have if you run
a conventional business:
-
You don’t have to
invest a lot of money and effort into your Internet
Business as opposed to conventional business.
-
You don’t need to
deal with the delivery of your newspapers to reach
to your readers on time every day.
-
Publishing a
newspaper is something that is beyond the reach of
any individual together with the rewards that come
with successful publication.
-
The risk in
conventional business is simply too high compared to
Internet Business.
Publish your own news letter
With the Internet as your medium to deliver to your
subscribers, you can publish your own newsletter daily.
If you follow the right strategy, you don’t even have to
write the content or even a SINGLE word if you wish, and
your subscribers wouldn’t mind! (I’m serious!)
STEP 1
Choose a topic
Since you will be writing your own newsletter, it is
best that you choose a topic that is non-time sensitive.
This will give you a lot of freedom in selecting your
content since you’re not going to send out the latest
news such as the latest results on the American Idol (as
I write this, it’s the final showdown between Bo Bice vs
Carrie Underwood and by the time you read this, I guess
you already know who the winner is), terrorist attacks,
and the like. Examples of non-time sensitive topics are
jokes, insults, recipes, short stories, horoscopes,
tips, and ideas.
Another great advantage of choosing a non-time sensitive
topic is that you can work ahead at a time. For example,
you can start compiling the content for the first 30
days in one day.
STEP 2
Format the newsletter
Assuming you’re going to send out short stories to your
subscribers, how many stories are you going to send
daily? Perhaps two or three short stories a day.
More short stories (or other content) give you more
spaces for advertisements but this also means that
you’ll have to work harder in creating or sourcing for
more content.
STEP 3
Look for your content
You need to source for content which are copyright and
reprint free. Search engines and article websites are
good places to start. You can also source for content
from article base web sites like ezinearticles.com as
long as you include the author bylines.
If you are an expert on the topic, you can choose to
write. However, bear in mind that it can also consume
your time and effort in a long run.
You can also receive contributions from your loyal
subscribers and publish them with a mention of their
help. They’ll be happy to help you out.
STEP 4
Set up an autoresponder
You need to set up a proper system to deliver your
newsletters to your subscribers. Your auto responder
must have the features that will make your daily routine
of sending out, maintaining your subscriber list and
adding new subscribers as automated as possible.
You can get a good auto responder system from the
following:companies
·
Aweber
·
Getresponse
STEP 5
Create your website
While this is optional, the most important component of
the “Freebie” Internet Business Model is your
newsletter. However, creating web pages can also open to
other possibilities of making money to you in the
process as you can sell advertising spaces in those
pages.
When setting up your business following this Internet
Business Model, you will want to think and plan through
this step carefully as to whether you would want to
create web pages or not.
STEP 6
Get subscribers
Here are some ways to get subscribers:
-
Forwards or Word of
Mouth
– if your subscribers like your publication a lot,
they’ll likely tell their friends about it. This can
be the most powerful viral tool to spread the good
name of yourself and your newsletter.
-
Buy subscribers
– you can buy subscribers from 3rd parties selling
subscriber names and e-mail address. Some of them
are:
-
Writing Articles
– when you submit your free articles related to your
topic to article directories such as
ezinearticles.com, goarticles.com or articlecity.com,
this gives you permission to tell your readers about
your newsletter. You can tell briefly about yourself
and explain how your readers can subscribe to your
newsletter.
-
Placing a
subscription form on your web site
– this enables you to convert visitors and
passer-bys to become your subscribers. From the view
of conversion rate, this method is better compared
to requesting your visitors to send a blank e-mail
to your auto responder address.You need to be able
to make everything as convenient as possible for
your prospects because they can very well be your
customers.
-
Submit your
newsletter to newsletter directories
– Ezine directories are great places to promote your
ezine and get targeted subscribers. Be sure to write
a short compelling description of your ezine before
submitting them to the ezine directories. The
following is a list of directories where you can
submit your ezine. You can search for more ezine
directories in search engines.
While this is only the tip of the iceberg, there are
still many more ways to gain subscribers.
STEP 7
Start making money!
This is how you make your money (probably the most
interesting step of all steps!).
You source for advertisers who are interested in
advertising in your daily newsletter. Like any daily
newspaper, the more subscribers to your newsletter, the
higher the advertisement rate you can charge simply
because a lot of people are going to see the
advertisements.
You can begin sourcing for advertisers the moment you
have 20,000 subscribers or more. Assuming you have
20,000 subscribers, you can charge your advertisement
rate $20.00 a day. And since you have different areas of
advertising space in your newsletter, your advertising
rate can also be variable.
Your advertisers make their own advertisements.
Therefore, there is no need for you to do that work for
them. You simply copy and paste the ads into the
allocated spaces in your newsletter and send them out.
IMPORTANT!
When you have no one buying advertising space in your
newsletter or have yet to reach 20,000 subscribers
before sourcing for advertisers, you can:
-
Secure the spots
with advertisements of products you’re selling (if
any) until you get an advertiser,
-
Create an
advertisement stating that it’s vacant for other
advertisers. This way, you can attract the attention
of potential advertisers and hopefully they will
contact you to place their advertisement in your
newsletter for a fee
|
Have
Our
FREE
Home Business
Newsletter.....
