Summary

Later, we'll talk specifically and in depth about how to create your very own products, which in effect will snowball, leaving you with a folder full of concept ideas and future products. This is in a few steps time though.

Lets talk right now about the advantages of owning your product, and why creating products of your own gives you supreme promotion power compared to any other method of marketing out there.

Creating your own products gives you the both the means and the opportunity to promote affiliate programs at a later date to haul in extra cash. 

So what are the advantages of creating, building and launching your own products? Well first off, something as important as your sales is your brand and your trust rating. 

Although building your brand is a much longer-term prospect when compared with instant affiliate cash it's even more important for many reasons.  

First up, it's going to be far easier for you to convince people to buy stuff if you're launching your own products. If your products are quality, people will trust you, when they trust you, they listen, when they listen, they buy your stuff.

Second are the persuasion and demonstration of your expertise. How do you prove that you're a success when you're only promotion affiliate programs? It's possible, but far easier when you have physical proof and other people’s words about your own products.

Third is your promotion power. You'll see this demonstrated later on in even more detail, but for now, all you need to know is that your own products are going to bring you contacts with their own promotion power, and each of you working towards mutual success, it's far quicker and easier to succeed than doing everything on your own.

Fourth is the most important aspect of building your resources. Think about the control and power your own products are going to give you. The ability to build your list for free, have a bunch of people promoting your stuff, building contacts and pulling in lists of long term customers that will buy from you again and again. You can't beat that immense combination for profits.

Lets look at some scenarios that that are going to make a huge difference to the amount of cash you're able to earn relating to owning your own product to re-enforce this idea of your own product equals quicker, easier, and often more profitable success.

First, lets pay attention to the non-monetary aspects of owning your own product. Things that you are able to do that are going to really pull in the sales without having to spend any of your hard earned cash. Giving stuff away is the first thing that comes to mind, giving your product away to score deals and promotion power that you wouldn't normally receive when you don't have anything to give in the first place. 

How about more examples, giveaways to private list owners, e-zine owners, higher and special commissions for heavy hitters and other advantages along these lines. There’s a whole host of these ideas that dramatically increase your income that you have the power to carry out with your own product.

 

Even more examples of malleability for you. You can personalize particular areas of your business to cater to specific marketers’ lists or customers, further increasing the response rates to your promotions, plus giving you more chance of even being accepted for deals such as these in the first place.

It should be glaringly obvious already how much of an advantage having your own products holds against starting out trying to promote other peoples stuff.

Going back to building your brand through your own products, there's a lot more to this than meets the eye. You don't have to be earning millions and plastering it all over your sales letter for this to work.

Although it’s very powerful, you're doing something even more effective by opening up your marketing avenues through other peoples prospects, and that's saying to a marketers list hey, look, the person you've been buying from that you already trust trusts me. The subscribers will love this. 

It's safe to say that once that you open up this avenue, the biggest question on peoples lips before buying anything from you, “Can I trust this person, what they're telling me and what they're selling me?” will be answered.

 

This is a really powerful tactic that's going to benefit you from day one and far into the future. No ten or twenty thousand dollars worth of sales overnight is as valuable for your income as being trusted and known by a wide audience.

Something even more profitable is going on in the background here, too. The widely known but rarely used quality over quantity aspect. Through the deals that you've set up, and through these people hearing of you and your products, and trusting you, you're being granted the power to gather meaty amounts of ammunition to promote future products through the building of your list, again something we'll talk about in detail later.

What you're getting here isn't just a run of the mill addition to the numbers on your list, but pure gold, sheer quality, solid, targeted, pre-qualified future customers that are going to buy your stuff through that simple concept of brand and trust.

Do you see how already, even though we've just briefly looked at what your own products do for that you've already gained this massive ability to make more money than those out there trying to get rich through boring old e-zine ads and last decade marketing methods promoting other people’s products and services?

Now it gets good, and your situation gets even more fluid, because you have the power to have masses of people promoting for your through your own affiliate system tied to your products. What could be better than hundreds of people working to make both you and them a whole lot of cash?

There are people who just promote affiliate programs and do this really well, how did they do that? You might be wondering why I'm telling you it's best not to do that if this is the case, the reasoning is this: If you look at their marketing history, you'll find that they already have resources in place to be able to pull this off so well, not all, but many of them from their own products.

Do you see the snowball effect of your resources already beginning to build each other? This is a big part of online business.

Do you want to create your own products right now? Let’s do it.

Next

Overview of Sales vs. Membership