|
Pumping Your Websites Full Of Traffic
As
may have already known, there are more ways than one to
get people to visit your websites. Here are the easiest
and most basic ways to do this...
On-line Classifieds:
It’s been widely reported that On-line Classifieds are a
complete waste of time – and they are if you are trying
to use them to promote a web site. However, using
them for free link backs to your site isn’t a bad idea.
This isn’t worth a whole lot of your time – so don’t
concentrate on it. A few links in classifieds are
a good idea though as they are free back links to your
site. Some paid services like USfreeads allow you
to make whole pages to promote your site/ad.
This is a great way to get a back link with some highly
targeted surrounding text. The benefit will be up
to you though as there are other places to do the same
thing for free.
Smart
E-zine Advertising :
If
you place an e-zine ad and NEVER get a sale did you
waste all your money? Not if the e-zine you published
your ad with actually has an on-line archive.
Anytime your Live URL is active somewhere it is usually
a good thing. Search for e-zine with affordable
rates and advertise in them with your ‘anchor text’
terms.
If
you don’t know what anchor text is…. Go here:
http://seo-branding.info/anchor.htm
If
you have never advertised in an E-zine before and are a
little hesitant may I suggest going to
http://www.ezineadauction.com
–
Merle has done a great job of setting a site up where
you can actually BID on advertising space.
Directory listings:
Directory Listings are a very important part of the
Search Engine Optimization game – and if you do it right
you can even generate traffic this way. Here is a
list of a ton of free directories – this is the best
resource I have found period.
http://info.vilesilencer.com/
They are changing formats right now to also include paid
listings, but it does not appear that they will be
getting rid of their free directory listings.
Paid directory inclusions may be a good idea if you can
find a “niche” directory that is getting targeted
traffic to your sites topic. This will be the only
way you can count on getting some traffic in return for
the directory listings, if any traffic is generated from
the “free” listings it will be just through luck for the
most part. The main reason you are submitting to
the directories is for a nice high PR backlink.
Link exchanges:
how to do them right – and make sure you aren’t ripped
off.
Link exchanges are a fast way to brand your website.
You can't do it automated though, you need to write to
other webmasters and ask them to exchange links with
you.
It
will take time and I think it's almost a waste of time.
Sure some people will argue with me, but I know how hard
it is.
Instead why don't you go to where webmasters are
searching for link exchanges already?
There are 100's of webmaster forums, marketing forums
and more where other webmasters are working on their
branding......and they want to exchange links with you!
Right now I have 4 posts on various forums looking for
link partners. I put them up this morning and tonight I
have 11 link exchanges complete. I can already see
the increase in traffic and Google has already "found"
one of my websites that it hadn't crawled yet. By this
time tomorrow I will have a 4 new websites on their way
to a profitable future and a higher search engine
ranking. It didn't take much time, and the results
are phenomenal.
I
disagree with trading links just for a Page Rank boost –
if I am taking space up on my website I expect some
traffic in return. So make sure you ask your
linking partners if they are getting any traffic
If
you are not getting much traffic yet it’s hard to be
pushy on this topic. You are just going to have to
gamble on their site growing as yours does.
Believe it or not exchanging links is risky business and
there are many ways for you to get cheated EVEN WHEN YOU
SEE YOUR LINK ON THEIR SITE!
Stuff to watch out for:
1.) Robots.txt file
Did you know that in the root directory of every website
there is a robot.txt file that tells the search engine
spiders where to go or not go? They can tell them
to not follow your link. After a new link exchange
wait a few days (and on a regular basis if your
suspicious), check it out. Most of the time you can view
it by going to
http://www.theirdomain.com/robots.txt
You can also change your user agent for your browser to
be "Googlebot", and if you don't see your link on their
site, neither do the search engines. This is a
little complicated to do – so you should really do a
search and get some expert advice before you try it.
2.) Making your hyperlink not able to be followed by the
search engines. This is pretty easy and all you
have to do is view the page source. Look for this type
of code: <a href="http://www.yoursite.com"
rel=nofollow">Your site name</a>
Of
course, yoursite.com and your site name would be your
link. The "nofollow" part tells the search engines NOT
to follow your link to your site. You won't get a
PR credit for that link.
3.) Javascript usually isn't spidered by google. So if
your link is inside javacode you are probably wasting
your time.
4.) Inline Frames. Inline frames are other
websites "nested" inside a website. You can
usually tell they are there because they have a scroll
bar, but they don't always. View the page source
and look for tell tale signs of a inline frame.
5.) The most common way of cheating of course, is
to take YOUR link off their page a few weeks later.
An organized plan of keeping track of who is linking to
you is in order before you even start. I collect the
person I am exchanging links with name, email, hyperlink
url, and text. I also collect the exact page they say
they are listing me on.........
Do Press releases
A
well written press release is a great way to both boost
page rank and get some immediate traffic – don’t expect
a flood though. I’m not going to teach you to be a
writer here, but every good press release has the basic
laws of Journalism...who, what, when, where, why and
how.
A
press release is not an ad and shouldn’t be written as
such. Read a newspaper article and your press
release should be the same format.
A
great suggestion on when to release your press release
is once you know ALL the bugs are worked out of your
website.
Using forums to really
get the traffic flowing
I
spend 30 minutes a day in forums. Why? It
makes me money and I get to do what I enjoy – helping
people.
See most forums allow you to post your signature below
your name (look for the place where you edit your
profile in the menu). This should be active anchor
text links for the maximum benefit. Almost every
single “helpful” post I do get at least 3 or 4 click
throughs to my sites. That’s on the day I do it.
Over the “life” of the post I usually get hit by the
search engines if the forum is SEO friendly, and several
more clicks. I did a test with one of my sites a
few months ago. I only linked to it in forums and had it
set up so the Search Engines wouldn’t index it.
After 30 days I had 1900 unique visitors. Remember
I only spend about 30 minutes in forums a day. I
spend that time participating instead of promoting
though. The best part about Forum Traffic that you
get because you helped someone is that they already have
built a relationship with you. Don’t be one of
those confrontational jerks. If your genuinely
helpful and do forum posting on a regular basis, it
really can be your only method of promotion.
If
you are not experienced at this you might not be aware
of some of the more popular forums or forums that are
search engine friendly. Here is a short list to get you
started:
Blogs
– should you be a “Blogger”?
One word – YES! Blogs are a great way to really
drive the Search Engines where you want them to go plus
they generate a ton of traffic if you write well.
If
you can’t write well, well that is what reprint rights
on articles are for. If you have fantastico in
your webhosting control panel you can set up wordpress
in about 5 seconds.
Did you know that if you have a blog other sites want to
know (and link back to you) the moment you make a new
post? It’s called pinging and while I could fill
another 30 pages on this, I don’t have too. Just
do this.
1.)Install wordpress.
2.)Set it up the way you like it via the admin panel.
3.)Under “options” click the “writing” link.
4.)Scroll down until you see “Update Services”. There is
probably a single link in a box below that just add all
this:
Every single url there will be ‘notified’ after you make
a post on your blog. I use my blogs (yes, I have
more than one), to promote my products, tell others what
I am doing, goof off, and of course for the obvious
Search Engine benefits.
Google SiteMap
(Beta)
Google has released the ability for every day webmasters
like us to actually TELL them about our sites. All
you have to do is upload to Google a “XML COMPLIANT”
sitemap. They have a certain format they want it
in.
If
your feeling like your froggy, go do a search for a
google site map generator. I had a heck of a time
using all of the ones I could find out there...
I
finally found one that worked on my server and was a
breeze to set up.
http://www.nichesitespecial.com/sitemap.php
They say that this script won’t work on all servers, so
if it doesn’t work on yours, just ask for a refund and
they will give you one if they can’t get it to work for
you.
It’s part of NicheSiteSpecial – but if you don’t want to
join you can just order the site map generator.
Our testing using this tool is leading us to believe
that it should be an integral part of your promotions.
Just one of the sites we have used it on has over 500
pages listed in Google in just under 3 weeks.
Using articles to
generate traffic
If
you can’t write an article you should have a couple
written for you by a decent writer. These articles
are a gold mine of traffic, Page Rank, and of course
establishing yourself as an expert in your field.
I have written hundreds of articles under various pen
names to point to a multitude of my sites, and my
client’s sites.
It’s getting harder to use the article directories to
generate traffic though, because unlike a few months ago
– all these directories are getting stripped by bots and
scrapers for the content. You have the right to
have your resource box intact when it’s published.
Do searches for your articles title and if you find they
aren’t linking back to you correctly contact them and
ask them politely.
If
they don’t fix their obvious “oversight”, you do have
the right to contact their host, to inform them that
they are publishing your copy written work with out your
permission. The host can be held liable if they
don’t force the site to comply. I’m not a lawyer,
but you can also send a cease and desist order, and
several other things to force them to comply.
My
favorite places to submit articles are:
http://www.Ezinearticles.com
http://www.Goarticles.com
http://www.Articlecity.com
There are literally hundreds of places to submit your
articles. Make sure you post in as many places as
you have time for, or purchase one of the “submitters”
to do it automatically. I recommend doing your
homework on these though as many out there are outdated.
The fact is you don’t need to spend thousands getting
secret software to get indexed. You just need to
write great articles.
Your article should
have:
-
A great title –
this is no different than using something catchy in
an ad.
-
A Great TOPIC – if
no one is interested in what you are writing about
why should you expect anyone to publish it?
-
A resource box to
“close” the sale.
-
And above all you
have to promote it. Submit it to several
directories. Link to it in your forum
signatures, link to it from your websites. If
you do this – it will get published.
Don’t forget to proofread your article – bad grammar can
kill its effectiveness.
Paid link purchases – getting your moneys worth
There is nothing wrong with buying links. If you
were to purchase Search Engine Optimization from a
company this is what they will be doing – why are you
going to pay someone else to do it for you. Go to
http://text-link-ads.com/ and other similar sites to
purchase links.
The good news about purchased links is you are not only
buying Search Engine rankings, but in many cases you are
also buying immediate traffic. If you have set your
network of sites up to send traffic to itself, that’s
even better.
Great places to get
FREE keyword rich links
While directories, classifieds, e-zine ads and other
places all give you a way to get links back to your site
– how many places let you fill in the content and
keywords for the pages your links appear on?
Not many.
I
have found several sites made by Stmadeveloper that
allow free advertising. The first is
http://www.stmadvertising.com – it’s ad free and
you can make your own keyword rich page that includes
keywords, page title, and more.
Another one is
http://www.groupmarketingsolutions.com they have a
link in the members area to create a “product” review.
It is acceptable to make another search engine friendly
page for your website there. Here is an example of
what one looks like:
http://www.groupmarketingsolutions.com/
productv/review/15.php
Imagine if you did this for every affiliate program you
were involved in?
I’m telling you my secret places I have found for myself
to get Search Engine Traffic from – I hope you take
advantage of my own resources and use them for your
benefit.
|
Have
Our
FREE
Home Business
Newsletter.....
